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Missouri citizens authorized legal mobile and retail sports betting wagering, permitting controlled books to take bets next year.
The sports betting wagering tally procedure gone by a slim bulk early Wednesday early morning after more than 2.9 million votes were counted.
Seven of the eight states bordering Missouri permit mobile or retail sportsbooks. That includes Kansas and Illinois, which split the Kansas City and St. Louis city locations with Missouri, respectively.
Missouri is the 39th state to approve legal sportsbooks and the 31st to green light statewide mobile sports betting. It is the only state to approve sports betting this year.
" Missouri has a few of the best sports betting fans on the planet and they appeared big for their favorite teams on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, stated in a statement. "On behalf of all 6 of Missouri's professional sports betting franchises, we desire to thank the Missouri voters who made their voices heard by authorizing Amendment 2. This historic vote makes Missouri the 39th state to legalize sports betting wagering and ensures we no longer lose important tax income to our neighboring states. Most notably, the passage of Amendment 2 implies a new, devoted, long-term funding stream for Missouri class."
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Missouri sports betting next actions
Voter approval suggests approximately 14 mobile sportsbooks could start accepting bets next year. It is not likely all 14 offered licenses are used.
DraftKings and FanDuel financed nearly every dollar of the "yes" project and will undoubtedly apply to take bets in the Show Me State. They will likely each pursue the two "untethered" licenses available without having to partner with a Missouri brick-and-mortar gambling establishment or sports betting team (and pay an accompanying fee).
Six licenses are offered to each Missouri casino operator, respectively. Caesars, despite opposing the tally step, will likely utilize its license to launch the Caesars mobile sportsbook. Penn Entertainment, which manages ESPN Bet, and Bally's (Bally Bet) will likewise likely release their particular books.
The other 3 operators are Boyd Gaming, Century Casino, and Affinity Interactive. It remains unclear if they will launch mobile sportsbooks.
The remaining six licenses are booked for each of the major expert sports betting teams that play home games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting organizations were amongst the most popular proponents of the ballot measure.
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Along with DraftKings, FanDuel and Caesars, Missouri gamblers need to anticipate other prominent nationwide brands including BetMGM, bet365, BetRivers and Fanatics to look for market access.
Launch probability tiers IF Missouri voters approve sports betting wagering:
Guarantees: FanDuel, DraftKings
Locks: BetMGM, Bally Bet
Most likely: Fanatics, bet365, ESPN BET
Are Already Reside In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa
Opposed Referendum But Still Might: Caesars
Missouri's tally step permits every Missouri gambling establishment to open retail sportsbooks on their respective residential or commercial properties. Most if not all 13 casinos handled by the 6 gambling establishment operators are expected to open in-person wagering options such as wagering kiosks and potentially devoted, full-service sportsbooks.
The 6 sports betting groups can also open in-person sportsbooks within or nearby to their particular home playing places. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. amongst jurisdictions that enable in-stadium retail sportsbooks.
The language around the tally step requires the first licensed sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely work with regulators to go live before kick-off of the fall 2025 football season, perennially books' most lucrative time of the sports betting calendar.
Missouri sports betting background
The successful Missouri sports betting campaign comes despite millions in funding opposing the procedure from one of the state's biggest gambling stakeholders.
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Caesars spent millions of dollars to defeat the procedure. In many other states that tie online sports betting wagering with a state's brick-and-mortar casinos, an operator is granted at least one license per handled home.
Because scenario in Missouri, Caesars would be managed a minimum of 3 possible licenses, one for each gambling establishment it manages. Instead, Caesars just has one. In states with the license-per-property design, business can either open extra in-house books or, more typically, subcontract the license to a rival that pays an accompanying charge in .
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FanDuel and DraftKings, which have approximately two-thirds of U.S. nationwide sports betting wagering deal with market share, might possibly have an upper hand on their rivals by making the pair of untethered licenses. It stays to be seen which 2 books will make these slots, however the language around the ballot procedure would appear to prefer the two national market leaders.
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Polling earlier in the year showed the "yes" vote with a minor lead. Support efforts were bolstered by 10s of millions invested by DraftKings and FanDuel.
A series of tv and radio advertisements concentrated on the revenue legal sportsbooks would produce for Missouri public education. Opponents, funded mainly by Caesars, argued the supporters' advertisements were deceptive and the tens of millions of predicted dollars raised would have a minimal impact in a state that already spends billions on education yearly.
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Missouri Sports Betting Ballot Measure Approved By Voters
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